Agribusiness is a large and diverse industry playing a special role in the economy of EU countries and especially in New Member States. It is an industry that brings together within the food chain, the supply of inputs to agriculture, agricultural production, the processing of outputs – of food and industrial products, its distribution, marketing and retailing. The course is specifically designed to give an international focus to your understanding of Agribusiness.

Modules
  • Agribusiness models and analysis in perfectly competitive markets: doc. Ing. Artan Qineti, PhD.
  • Agribusiness models and analysis in imperfectly competitive markets: doc. Ing. Artan Qineti, PhD.
  • Business Law: prof. JUDr. Anna Bandlerová, PhD.
  • Policy implementation and agribusiness: prof. Garth Entwistle
  • Globalization and agribusiness: prof. Garth Entwistle

GENERAL ECONOMICS & BUSINESS LAW

The course aim is to enhance the students´ career in international agribusiness and commerce by giving a clear understanding of the principles and practice in Economics and Law. Students, on completion of the course, will be ready to make a greater contribution to the Economy and Business Law of their existing organizations and be capable to develop a successful career elsewhere. The course objectives are as follows: to give the students an understanding of economic principles and their effect on business, to teach students what has economics got to do with business and why do students heading for a business career need to study economics, to teach students to be oriented in economic categories that explain firms decisions making,  to teach the students how to use the economic tools and concepts in the analysis and evaluation of public policies affecting agriculture, food industry, natural resources and the environment, to teach students to understand the background of Business Enterprises (establishment, formation, dissolution and  disappearance of company) and to understand the general law principles (ex. Business treaties –from types, requisites, establishment to withdrawal of treaties). Students will have acquired the skills which are necessary for understanding the Economics and the Business law as a whole.

Course coordinators:  doc. Ing. Natália Turčeková, PhD., prof. JUDr. Anna Bandlerová, PhD.

Modules:
Introduction to Economic Policy: prof. Wim Heijman
Business Economics in Practice : doc. Ing. Natália Turčeková, PhD.
Linkages in Agri-Food Supply Chain: Ing. Zuzana Lajdová, PhD.
Agricultural Production Economics: doc. Ing. Daniela Hupková, PhD. 
Business Law in Practice: prof. JUDr. Anna Bandlerová, PhD. 

This course provides students with knowledge on finance, classification and functions of finance, money and its functions, money turnover, money equilibrium, investment forms, means and criteria, monetary system and policy. The second portion of the course reviews credit and interest policy and is focused on one part of finance – corporate finance.

Modules:
  • Theory of Finance: Ing. Marián Tóth, PhD.
  • Corporate Finance: Ing. Peter Szovics, PhD.
  • Financial Analysis: Ing. Alexander Šebo, PhD
  • Financial Management: Ing. Marián Tóth, PhD., Dr. Harry Bremmers

     
The object of the subject is to define work process, planning, organizing, leadership and control, provide the survey of the adaptation of managerial functions in the international business environment and to evaluate the activity of the international managers in the several forms of multinational companies with regards to the political, economical and cultural environment and explain key principles and qualitative standards, the concept of total quality management principles and their application in regards to ensuring product quality and safety with respect on agri-food industry.

Modules:
  • Management: Ing. Radovan Savov, PhD.
  • Strategic Management: prof.h.c.Doc. Ing. Mária Kadlečíková, CSc., doc.Ing. Ivana Tichá, PhD.
  • Human Resources Management: prof.h.c.doc. Ing. Mária Kadlečíková, CSc.
  • Total Quality Management and Change Management: Ing. Zuzana Kapsdorferová, PhD.
  • International Management and Business: doc. Ing. Iveta Ubrežiová, CSc.

     
The course is  designed to  teach the principles of marketing and trade,  to  investigate  and analyze market and trade opportunities, identify the potential and realistic goals and develop appropriate  marketing  strategies  to  reach  such  goals.  Contents  of  the  course  reflects  the importance of marketing in the process of market penetration, reaching competitive market position and finally, transferring consumer needs and wants into effective opportunities and profitable reactions at the home and international markets as well. As a part of the course the students  will  have  a  chance  to  come  to  contact  with  some  innovative  and  untraditional marketing approaches as consumer neuroscience, sensory and aroma marketing.
 
Course coordinators:
prof. Dr. Ing. Elena Horská
prof. Ing. Ľudmila Nagyová, PhD.

Modules:
Marketing in Business Practice :
prof. Ing. Ľudmila Nagyová, PhD.,
doc.Ing.Zdenka Kádeková,Ing.Paed.IGIP, PhD.
doc.Ing.Ingrida Košičiarová, Ing.Paed.IGIP, PhD.
Market Research and Innovative Research Techniques:
prof. Ing. Ľudmila Nagyová,PhD.,
Ing.Jakub Berčík,  PhD.
Marketing and Consumer Behavior at Developed and Emerging Markets:
prof. Dr. Ing. Elena Horská
Agrarian Markets, Trade and Trade Techniques:
doc.Ing. Patrik Rovný, PhD.
Modern Approaches to Marketing Communication, Retailing and Services:
prof. Ing. Ľudmila Nagyová,PhD.,
doc.Ing.Ingrida Košičiarová, Ing.Paed.IGIP, PhD.,
Ing.Johana Paluchová, PhD.
This course is designed to familiarize participants with additional concepts and tools used by today's business managers in making effective decisions at the firm level. Participants will also acquire techniques that will enhance their work with standard software aplicable in decision making. Course objectives are to teach students how to model business problems using a variety of quantitative modeling methods and to equip the student with analytical and computer modeling skills via Excel applied to business decision-making problems.

Modules:
  • Applied Business Statistics: prof. Ing. Zlata Sojková, CSc., Ing. Stefan Kováč,PhD.
  • Quantitative Methods for Marketing Survey: Ing.Renáta Prokeinová, PhD.
  • Quantitative Methods for Business Decisions: doc.Ing. Jozef Repiský, CSc.
  • Optimization Methods in Excel: doc.Ing. Peter Fandel, CSc.
  • Financial Modeling Methods in Excel: Ing. Martina Hanová, PhD.